








Discovery shouldn’t just be reserved for young families and tourists but be accessible to all; academics, art-lovers and curious community members. Arcadia Natural History Museum provides an ethical space for learning through experiential exhibits, educational programs and interactive workshops. The visual identity leans on the raw beauty of natural wonders, using close-up textures of minerals, fossils, living things and artefacts. The square window device reinforces the idea of collection, preservation and the contribution of study to understanding wider cultural concepts and heritage.